Word of mouth is widely recognised as one of the most effective forms of marketing. Referral schemes encourage happy customers to talk about your brand and recommend you to their friends, family, colleagues and social networks.
A study by Oxford based research agency, Future Thinking, reports that 85% of the UK is now online and 90% trust online recommendations from people they know.*
A small incentive might be the difference between a consumer telling others about a positive experience of your organisation or not. SayShopping Pass comes in a range of denominations starting from just £2, and with guaranteed discounts on orders of £500 or more SayShopping Pass can be cheaper than cash.
